How to Really Make Money on the Internet With an Amazon.com Affiliate Site

You've probably heard before a lot of hype about how much money you can make with affiliate programs. Maybe you've even set up a site yourself, only to find that after buying the domain, a few bucks a month in hosting, software or a web designer to design your site, etc., that the piddly affiliate fees hardly even covered your cost. Well, here's the hype-free way to really make money with an Amazon.com affiliate site. And it'll only take a day to make the site. The secret? Low cost, low effort.

Here's How:

1. If you don't already know it, learn some basic HTML. You have to do this to keep your costs down and still get what you want. Even if the site is basically laid out for you, you're going to need to know how to insert images, create hyperlinks, and do some basic text formatting. Our HTML Guide offers a free 10-week HTML class and a great collection of beginning HTML tutorials. Get over any anxiety you have about this. Just do it. You'll thank me for it later.
2. Decide on your topic. You're going to be doing product reviews and recommendations, so pick a topic that you enjoy and know something about. If you can't stay passionate about the topic, that will show, and it also won't hold your interest. Choose a narrow enough niche to be distinctive, e.g., bands from your city, left-handed guitarists, music for a certain kind of dancing, authors of a certain religion, books about arts & crafts, etc.
3. Choose your domain name. Make it keyword-rich, not clever. Think how people will find your site in the search engines. Here are some ideas (all available when I first wrote this, though a cfew have been snatched up):Music: BandsFromTexas.com, BandOutOfBoston.com, SouthpawGuitarists.com, ClassicPsychedelia.com, Non-Stop-Hip-Hop.com, Merengue-Music.comBooks: Mormon-Authors.com, Arts-and-Crafts-Books.com, Books-by-Stephen-King.com, ClassicBusinessBooks.com Others: Best-Baby-Toys.com, MomsMags.com, FelliniMovies.com
4. Register your domain name. If you're not technically inclined at all, register your domain wherever you set up your hosting in step 5. Otherwise, you can save a few bucks by choosing a lower-cost provider. Not a big deal for one or two sites, but it can be for ten or twenty. I use GoDaddy, who have great domain management tools and are less than $10 a year. The least expensive I've found from a reputable source is 1&1, whose price is around $7 a year last I checked.
5. Set up your web hosting. This is where most people get burned. For this kind of site, you do not need $10 a month web hosting! Our Online Business Guide has a list of Cheap Web Hosting for Under $10. Some are as little as $4 a month, with unlimited domains, i.e., you can run several sites like this on the same hosting package.
6. Install blog software. "Blog, you say?" Yes. It will give your site all the structure you need, plus make it easy to quickly post new content. My pick is WordPress, which is open source (i.e., free), easy to install and use, and yet very powerful. Many hosts have a one-step installation process for it, or you can download it and follow their installation instructions.
7. Make it pretty. One of the great things about WordPress is the huge variety of templates available for it -- they can completely change the look-and-feel. Our Weblogs Guide has a list of 5 Sites for Free Wordpress Themes, where you can find hundreds of free WordPress themes.
8. Set up categories. Most blog software allows you to create sub-categories to help organize your entries. This will help visitors narrow in even more specifically on their interests. For example, BandsFromTexas.com might have one group of categories for genre — rock, country, blues, etc. — and another for city of origin — Austin, Dallas, Houston, San Antonio, etc.
9. Sign up as an Amazon Associate. It's simple and free. Just visit Amazon and click on the Join Associates link at the bottom of the page (here's a direct link for your convenience). Your site should already have at least the basic setup done, even if you don't have any content there yet, as they'll review the site manually before approval.
10. Create your blog posting bookmarks/links. There are two links that are going to be essential for you to make this easy. First is the blog posting link. In your blog software, on the posting page (see their instructions), at the bottom of the page there should be a "bookmarklet". Click on the link (and hold the mouse) and drag it up to your Links toolbar in your browser (assuming Internet Explorer), or your Favorites menu. This will allow you to blog a product with one mouse click.
11. Create your Amazon Build-A-Link bookmark/link. This will make it easy to build the link with your affiliate ID built in. Log in to Associates Central, look in the left navigation sidebar, go to Build-A-Link, and under Static Links, find Individual Items. Click and drag this onto your Links toolbar or Favorites menu.
12. Build your first link. Go to Amazon and log in with your Associates account. Find the product you want to review and use the Site Stripe (gray stripe at the top of the screen that you'll see when logged in as an Associate) to get your personalized link to the item. They also offer a variety of other options for creating links and banners.
13. Blog your review. Now click on your blog posting link (Press It! by default in WordPress). If you're using WordPress, you should now see two pieces of link code in your posting form, the first one ending with "Associates Build-A-Link >< /a >". Delete through that point. The second part is a link to the product with your Amazon Associate ID built in. Now just write your product review, choose the appropriate categories for it, and hit Publish.
14. Build out your site. Before you promote your site, you want to have some substantial content there. Write several product reviews. Have at least 2-3 in each category you've created. You may also want to make a categories for articles, news, and commentary about your topic. The more content your site has, the better. And the great thing is that while you're writing all this, the search engines are getting notified automatically, assuming you turned on the notifications mentioned in step 6.
15. Promote your site. The best free way to do this is to communicate with other bloggers writing about similar topics, and to participate in online communities where your topic is discussed. See the Online Business Networking category for ideas, as well as the Internet Marketing category.

Tips:

1. You have to learn some basic HTML and basic concepts about running a web site. It's just not that hard. If you have to rely on purchased software, you won't be able to get exactly what you want, you won't know what to do when things go wrong, and you'll end up spending money you don't need to. Spend the time to learn it. It will be well worth the investment.
2. I slightly recommend music over books and other products, mainly because you can listen to the clips of an entire album in about 10 minutes and get a good enough feel for it (without buying it) to do a short review. If you have another topic that you're passionate about, great, but make sure you have a unique angle on the topic. People can get reviews about a lot of those consumer products anywhere. You need to give them a reason to come to your site.
3. To pick up some extra pennies, sign up for Google AdSense. It probably won't generate a lot of revenue, but it's free to sign up and completely effortless to maintain.
4. Set reasonable expectations for earnings. You've only invested $20. You're going to make 5% on most products. That means that you need to sell $400 worth of stuff to make back your investment. To make $20 an hour, what you write must generate $400 worth of purchases. You get credit for other purchases customers you send make while at Amazon besides just the product you linked to, so it's not as hard as it may sound. It won't make you rich, but it's not hard to be profitable, and it builds over time.

Making the Internet and Ecommerce Work for Your Craft Business

If you’ve ever gotten together with a group of crafters discussing ecommerce, you probably found that the verdict was evenly split on the topic of its worth. In my experience, about half will think it’s the best thing since sliced bread while the other half find it too much of a hassle to coordinate the ordering, payment and shipping procedures. Even if you don’t want to sell your crafts online, a website is a fantastic way to market your crafts by providing potential customers with more information about your company.

1. Is Your Craft Suitable for Ecommerce?

I really don’t see this as being too much of a problem. Live plants, furniture, cut flowers, expensive jewelry, firearms, frozen groceries are all available for purchase via the Internet. From tiny to huge, there seems to be a shipping option for just about any product.

The only way I could anticipate ecommerce being a problem for your craft business is if you have some sort of health or safety issue involved. How likely is this with a craft type business? Well, I can’t think of an example.

Not interested in ecommerce? You still should have an informational website listing dates and locations for craft shows or retail shops that carry your product so your customers can find you.

2. Set up an Internet Presence 

It’s very easy to get your company up and running on the internet. Some possibilites I recommend are using What You See is What You Get (WYSIWYG) software such as Microsoft FrontPage or Adobe Dreamweaver, hire a website designer for a truly custom look or signing up for third party marketing through sites such as eBay or Yahoo stores.

3. Etsy

If you’re involved in arts or crafts, you’ve more than likely heard of Etsy.com, an online venue for buying and selling handcrafted products. Like any online presence, maintaining an Etsy shop takes work. Curious about Etsy? Thinking it may be a good compliment to the way you’re marketing your craft business at present? Check out my brief Etsy tutorials.

4. ArtFire.com

Find out about ArtFire.com, a inexpensive way to market your arts / crafts online. ArtFire offers both a free Basic plan and a Verified plan costing $12 per month with no listing fees or commissions.Thinking ArtFire.com may be a good compliment to the way you’re marketing your craft business at present? Check out my brief ArtFire tutorials.

5. Tailor Pages to Your Website

Depending if you have an ecommerce website or an informational only website there are standard pages that you should include. I wasn’t quite sure what pages to include as part of a well-written site and what was fluff when I started out, so I used various websites that I liked as guides.

If you have an ecommerce site don't skip having a Policy page. This page gives your customer the full scoop on your return, shipping and other company policies so there’s no confusion about the terms of the sale. An informed customer is a happy customer, give them a lot of info so there are no surprises regarding the order.

6. Web Images Have to be Perfect

I just can’t emphasize this enough. Your images must look flawless. I mean, really, do you order from a website if the product image doesn’t look good? Well, you may if you’re buying groceries or computer parts. But you’re selling crafts, which is reaching a totally different audience. Your customer is going to need a killer image to give them that final push to click on the ‘Add to Cart’ button.

A stellar product image goes a long way toward reinforcing customer confidence in your product. This translates into sales. If your site is for informational purposes only, you still need great images to attract customers to your craft shows. Good images can save you money too since the website can replace a costly print catalog.

7. Search Engine Optimization (SEO) 

You can have a fantastic website, with stellar images and killer product descriptions, but it will do you no good unless people can find it. It’s kind of like a needle in a haystack out there in cyberspace. Increase your chances of potential customers finding you through search engine optimization.

8. Selling Online? You Might Need Shopping Cart Software

If you’re only accepting payment through a service like PayPal, you can relax. You won’t need shopping cart software – PayPal takes care of this for you. However, I have a merchant account in addition to PayPal (it comes in handy for my customers at craft shows).

Have the same situation as me? Check with your merchant account provider to see which shopping cart software works with their system. Also, protect your customers by only using shopping cart software that has Secure Sockets Layer (SSL) protection.

9. Shipping Your Customer Orders

Congratulations, you’ve made your first sale online! Now, how are you going to get that order from your business to their house? Investigate the various possibilities (USPS, Federal Express, UPS etc) and see which works best for you. Another shipping issue to consider is if you are going to incorporate the cost of shipping into the cost of the product and offer ‘free’ shipping or if the shipping will be an add-on to the cost of the sale.

10. Should You Monetize Your Craft Web Site?

If you’re not sure what this means, an excellent example are websites that use Google Ad Sense. I don’t recommend monetizing a craft business website. Once you've gotten that elusive potential customer to visit your site, you don't want to distract them with ads for other businesses. Keep your website on its main topic – that of promoting your product.

Profitable Website

I heard the frustration in the voice on the other end of my phone. “My web site costs me money each month, and yet I don’t make any money from it. I don’t know why it’s such a big deal to have a web site anyway”.

Does this sound like your business? Do have a beautiful website describing your products or services, but you’re not sure what to do from there? Do you pay a web designer large sums of money to make changes every month?

Well, put on your happy cap folks because today I’m going to discuss some of the elements of the most successful and profitable websites out there on the Internet. It’s a widespread myth that the only people making money on the internet are the ones selling products about how to make money on the internet. Profitable websites come from all kinds of industries, all kinds of styles, shapes and colors. There are a few simple low or no cost things that any small business entrepreneur can do immediately to increase their web exposure, drive more traffic to their site, and ultimately make more sales.

Know Your Website Purpose

Before you start to create (or re-create) your website, consider what purpose it serves in your business? A website can be used to sell a product or service exclusively, to give information, as a brochure to attract more business or showcase projects, or even a combination of things. Let’s say, for example, that you sell fishing equipment. Your website might include articles for fishing enthusiasts, tips to catch bigger fish as well as a store for fishing equipment and supplies. This would be an example of a combination site selling multiple related products.

If you are an author selling a book, a simple sales site might serve you well. With a simple sales site, you have only one or two pages to the whole site, featuring the product you wish to sell. The only information on the site might be the letter describing the book, and links to “purchase now”. This is a simple and very effective method for using the internet to produce revenue from your site.

Lead Your Visitor to Action

Have you ever been to someone’s web site, looked at the front page, and left because you were confused? While it may be a common practice to put everything about your company’s product or service on the front page, it’s not a good idea, for exactly the reason I described above. You want your visitors to stay on your site and DO something. For each page on your web site, decide what you want your visitor to do. Should they sign up for a newsletter? Buy a product? Look at the pictures of your work? Make it clear and easy to understand and your visitor will happily tour your website.

Know Your Target Market

It is a common misconception with entrepreneurs that the product or service sold in the business is a good idea for “everyone”. While it may be true that everyone needs the product, not everyone will buy it. Therefore, you must know who you are trying to attract with your web site. Ask yourself these questions to get started:

• Are my customers male or female?
• What level of education do they have?
• What age group do they fall into?
• What are their hobbies? Interests?
• What do they read?
• Do they have children?
• What is their level of income?
• What are their biggest problems?

This will help you to get a clearer picture of your customers. With this information in mind, you can then begin to create marketing or advertising plans that will get in front of the best prospects to buy your product.

Capture Visitors’ Names

One of the main reasons to even have a website is to capture the names and/or email addresses of your visitors. In this scenario, a prospect or potential customer visits your site and leaves his or her email address and first name with you. This gives you permission to send the person relevant email about your business, updates or special offers you may have. Maybe you have a new tip for using your product that your customers would want to know. Why not send the tip to both your customers and the people who have visited your site?

So how do you get someone to leave their name? You could offer a newsletter or weekly tips, a free e-course, e-book or special report. Offer a coupon or discount. Make your offer appropriate for the content of your site, and your visitors will gladly leave their email addresses and names. Put them at ease by letting them know that you are not collecting their names to sell to an outside source.

By capturing your visitors’ names, growing your list of email addresses and sending relevant, responsible email to your customers and prospects, you are building a relationship with them. In any business, the relationship is the intangible, powerful force that creates loyal, repeat customers.

Stephanie Frank, founder of the Balanced Wealth Network, specializes in helping others build passive income to enrich their lives. Her current project is “NetProfits:The Complete and Simple System for Online Success”, a system to help entrepreneurs use the Internet as a marketing tool.

How To Make Money Online

Making money online used to pretty much require you to have your own Web site, products to sell and some marketing savvy. But a new generation of dot-coms have arisen that will pay you for what you know and who you know without you having to be a web designer or a marketing genius.

But it's hard to tell hype from the real deal. I did a search on "make money online" and "making money online", and much of the information out there is just promoting various infoproducts, mostly about Internet marketing. I see why people sometimes ask, "Is anyone making money online besides Internet marketing experts?"

So I put together a list of business opportunities with legitimate companies that:

• Pay cash, not just points towards rewards or a chance to win money
• Don't require you to have your own Web domain or your own products
• Don't involve any hard-selling
• Aren't just promoting more Internet marketing
• Give a good return on your time investment

In the interest of objectivity, none of the links below are affiliate links, and none of them have paid or provided any other consideration for their presence here. These are legitimate companies with business models that allow you to get paid for a wide range of activities.

Help friends find better jobs.

Sites like ReferEarns, Zyoin, Who Do You Know For Dough?, and WiseStepp connect employers with prospective employees, many of whom are already employed and not actively job-hunting, via networking - the people who know these qualified candidates. Rewards for referring a candidate who gets hired range from $50 on up to several thousand dollars - not chump change. If you know a lot of job-seekers (and who doesn't these days?), this is a great way to break into the recruiting business with no overhead.

Connect suppliers with buyers.

Referral fees are a common practice in business, but they haven't been used much in online networking sites because there was no way to track them. Sites like Salesconx, InnerSell and uRefer now provide that. Vendors set the referral fees they're willing to pay (and for what), and when the transaction happens, you get paid. uRefer also allows merchants to set up referral programs for introductions and meetings, as well as transactions.

Write.

A growing number of sites will pay for your articles or blog posts. Associated Content and Helium will "pay for performance" based on page views for just about anything you want to write about. Articles on specific topics they're looking for can earn direct payments up to about $200. The rates are probably low for established writers, but if you're trying to break into the field and have time on your hands, they're a great way to start. Also, a lot of companies are looking for part-time bloggers. They may pay per post or on a steady contract. Our Weblogs Guide posts blogging jobs weekly in the forum.

Start your own blog.

You don't have to have your own Web site, or install blogging software, or even figure out how to set up the advertising. At Blogger you can set up a blog for free in less than five minutes without knowing a thing about web design, and Blogger even automates setting up Google AdSense so you can make money off your blog by displaying ads and getting paid when people click on the ads. To make even more money from it, set up an affiliate program (see below) for books, music, etc., and insert your affiliate links whenever you refer to those items. You'll have to get a lot of traffic to become a six-figure blogger, but pick an interesting topic, write well, tell all your friends, and you're off to a good start.

Related: Monetizing Your Blog

Create topical resource hubs.

Are you an expert on a particular niche topic? Can you put together an overview of the topic and assemble some of the best resources on the topic from around the web? Then you can create topical hubs and get paid through sites like Squidoo, HugPages and Google Knol. Payments are based on a combination of ad revenue and affiliate fees. You'll get higher rates doing it on your own, but these sites have a built-in supply of traffic and tools to make content creation easier.

Advertise other people's products.

If you already have a Web site or a blog, look for vendors that offer related but non-competing products and see if they have an affiliate program. Stick to familiar products and brands - they're easier to sell. To promote those products:

Place simple text or graphical ads in appropriate places on your site

• Include links to purchase products you review or recommend in a blog, discussion forum or mailing list you control
• Create a dedicated sales page or Web site to promote a particular product
• They all work - it just depends on how much time you have to spend on it and your level of expertise with Web design and marketing.

Related: How to Really Make Money on the Internet With an Amazon.com Affiliate Site

Microstock photography.

You don't have to be a professional photographer to sell your photos for money. People are constantly in need of stock photography for websites, presentations, brochures and so on, and are willing to pay for the right image. People generally search for images on stock photography sites by keywords, not by photographer, so you have the same chance as anyone else of having your image picked. Just be careful that you don't have images of trademarked brands, copyrighted art or people's faces that are readily identifiable (unless you have a model release), but just about anything else is fair game, and I promise - you'd be amazed what people need pictures of, so don't make any assumptions. If it's a decent photo, upload it. Some sites to get you started include Fotolia, ShutterStock, Dreamstime and iStockphoto. The great thing about this is that it's truly "set it and forget it".

The above list is by no means comprehensive, but it highlights some of the new and interesting ways to make money online without investing any money, without having a product of your own, and without having expert sales and marketing skills. Most of all, unlike taking surveys or getting paid to read e-mail, the potential return on your time investment is substantial.